So, we all know that "Fixer Upper" pretty much became a hit overnight, mostly because Chip and Joanna Gaines provided amazing, feel-good television. But, with their ever-increasing popularity (at the time) came amazing opportunities, and Chip quickly found himself transforming from a formerly-broke house flipper to a full-fledged businessman. As noted by Country Living, Chip solidified his presence in Waco, Texas, with the purchase of the Silos — a lot situated around the old Brazos Valley Cotton Oil Company. There, he and Jo began the process of building the Magnolia Market and, with its expansion over time, came immense success.
What started as their retail store quickly transformed into a bakery, a hangout spot for food trucks, a concert venue, a garden store, and a tourist destination. After the Silos had been open for a year, Chip told the Dallas News that he was hopeful that the space would continue to grow. Calling the feeling of walking into the available structures on the lot "like being an ant inside a Coke can," Chip said he was hopeful that the businesses would continue to expand. If only he knew what was coming his way.